Press

PostUp Announces Launch of Podcast, "Email Marketing's Grave"

July 20, 2016

The reports of email marketing's death have been greatly exaggerated.

PostUp, a leading digital and email marketing solution company, today announced the launch of their new podcast, "Email Marketing's Grave," a new resource for digital marketers that will explore current trends in the email marketing industry, while offering a humorous perspective.

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UnsubCentral, a PostUp Company, Named a Top Trusted Website in OTA’s 2016 Online Trust Honor Roll

June 24, 2016

Leader in email compliance recognized for excellence in consumer protection, data security, and responsible privacy practices

Austin, TX– June 24, 2016 –  UnsubCentral, a PostUp company and performance-marketing veteran, today announced it has been named to the Online Trust Alliance (OTA) 2016 Online Trust Honor Roll for demonstrating commitment to leadership in best practices in security, privacy and consumer protection.

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Email Marketing Leader PostUp Expands Leadership Team Following Record Business Growth

April 1, 2016

200% Increase in Business Growth Allows PostUp to Add New Executives to Drive Product Innovations for Publishing and Media Companies

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PostUp Releases Industry-First Audience Development Solution for Digital Publishers and Media Companies

January 27, 2016

AUSTIN, TX--(Marketwired - Jan 27, 2016) - PostUp, a leading digital and email marketing solution company, today announced the launch of its Audience Development Solution, a full service program specifically designed for publishers and media companies seeking to grow their email audiences and increase consumer engagement.

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PostUp Welcomes LittleThings to Creating Traffic Revenue (CTR) Program

August 20, 2015

PostUp, a leading digital and email marketing solution company, today announced its partnership with LittleThings.com, the leading lifestyle destination for inspiring, uplifting, and engaging stories, to create an email program through PostUp's Creating Traffic Revenue (CTR) Program that was announced last month.

Founded in 2014, LittleThings' unique monthly visitors amount to more than 44 million, it has ranked 7th in comScore's Lifestyle category, and is the 74th largest media property in the U.S.

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PostUp Partners With Tableau and Return Path to Bring Email Strategy Solution to Market

August 6, 2015

PostUp, a leading digital and email marketing solution company, announced today the availability of its Email Strategy solution, a strategic offering in partnership with Tableau Software (NYSE: DATA) and Return Path.

PostUp's Email Strategy solution empowers email marketers with the ability to easily understand vast amounts of data through the use of clear visuals so that they can determine what is working in their email strategies (as well as those of their competitors) within one platform.

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UnsubCentral Launches Fully Redesigned System in Beta

July 21, 2015

New UnsubCentral Revamped Based on Marketer Feedback

UnsubCentral, a PostUp company and performance-marketing veteran, launched its redesigned system in beta today. The system was completely remodeled based on brands' input and will empower marketers with unprecedented insights to maintain brand integrity and run more targeted email marketing campaigns.

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PostUp Launches Creating Traffic Revenue (CTR) Program for Digital Publishers and Media Companies

July 16, 2015

PostUp, a leading digital and email marketing solution company, announced today at the Digital Publishing Innovation Summit in New York, NY a full-service email marketing program specifically designed for publishers and media companies, the Creating Traffic Revenue (CTR) program.

While CTR typically is an acronym for click-through rate, PostUp understands that for digital publishers and media companies, click-throughs are key to promoting site traffic, the lifeblood and main revenue source for publishers. PostUp's CTR program offers tools and a full-service dedicated account team to content creators that wish to improve their email marketing program. Wherever an email strategy stands, the CTR program can elevate current efforts into a traffic-generating powerhouse.

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PostUp Integrates PowerInbox DynamicMail to Increase Email Engagement via Real-Time Content

July 2, 2015

PostUp's clients benefit from emails personalized with real-time content based on device, geography & click behavior resulting in 20%+ increase in Click-Through Rates & 400% ROI.

To improve email engagement metrics for clients via dynamic, personalized and optimized content at time of open, PostUp, a leading email service provider, is announcing integration with PowerInbox's DynamicMail for ESPs functionality.

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UnsubCentral Recognized on 2015 Online Trust Alliance Honor Roll

June 17, 2015

UnsubCentral Honored for Commitment to Best Practices in Consumer Protection With Platform Updates on the Horizon

UnsubCentral, a PostUp company and leader in email compliance, suppression and opt-out management, today announced its inclusion on the 2015 Online Trust Alliance (OTA) Honor Roll list. The OTA is a nonprofit organization dedicated to identifying and promoting ways to protect the security, privacy and identity of Internet users. The OTA Honor Roll recognizes trustworthy companies based on independent audits performed without notice.

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